Nayi Chetna 4.0
Health & Society
In News
- Union Minister Shri Shivraj Singh Chouhan launched ‘Nayi Chetna 4.0’ national campaign for gender equality and women’s empowerment.
Nayi Chetna 4.0
- It is a month-long campaign, organised by the Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY-NRLM) under the Ministry of Rural Development.
- Objective – It aims to strengthen community action against gender-based violence and promote women’s safety, dignity and economic empowerment across rural India.
- Significance – The campaign focuses on enabling safe mobility, recognising women as key economic contributors, and addressing unpaid care work through shared community responsibility.
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